Privacy Policy

Prime Link Telecoms is a responsible party as defined in POPIA. We are committed to lawful, minimal, and purpose-specific processing of your personal information.

1. Who We Are

Prime Link Telecoms (Pty) Ltd ("Prime Link", "we", "us", or "our") is a South African telecommunications company providing LTE internet services. Our registered address and Information Officer details are:

2. What Personal Information We Collect

We collect the following categories of personal information:

• Identity information: Full name, ID number, date of birth

• Contact information: Email address, phone number, physical and postal address

• Financial information: Bank account details (for debit order), billing address, transaction history

• Device and technical information: IP address, router MAC address, device type, browser type

• Usage data: Data consumption, connection logs, service usage patterns

• Communication records: Support tickets, call recordings (with consent), chat logs

3. Purpose of Processing

We process your personal information only for the following lawful purposes:

• To provide and manage your LTE internet service

• To process payments and manage your account

• To verify your identity in compliance with RICA (Regulation of Interception of Communications Act 70 of 2002)

• To communicate service updates, outages, and billing notices

• To comply with legal and regulatory obligations including ICASA regulations

• To improve our services and website through aggregated, anonymised analytics

• To send marketing communications — only with your express consent

4. Legal Basis for Processing

Our processing of personal information is based on one or more of the following grounds under POPIA:

• Your consent (for marketing and cookie-based tracking)

• Performance of a contract (service delivery and billing)

• Legal obligation (RICA registration, ICASA compliance, SARS requirements)

• Legitimate interest (fraud prevention, network security, service improvement)

5. Sharing of Personal Information

We do not sell your personal information. We may share it with:

• Network and infrastructure partners: Solely to deliver your LTE service

• Payment processors: To process transactions securely (subject to their own privacy policies)

• Credit bureaus: For credit verification where applicable

• Regulatory authorities: ICASA, SARS, South African Police Service — only when legally required

• Service providers: IT, cloud storage, and customer support under strict data processing agreements

All third parties are required to treat your personal information in accordance with POPIA.

6. Cross-Border Transfers

Where your personal information is transferred to countries outside South Africa, PrimeLink Telecoms ensures that adequate protection is in place, including binding contractual agreements, as required by Section 72 of POPIA.

7. Retention of Personal Information

We retain personal information only for as long as is necessary for the purposes stated, or as required by law:

8. Your Rights Under POPIA

You have the following rights in respect of your personal information:

• Right to access: Request a copy of the personal information we hold about you

• Right to correction: Request that inaccurate information be corrected

• Right to deletion: Request erasure of personal information where there is no lawful basis for continued processing

• Right to object: Object to processing based on legitimate interest, including for direct marketing

• Right to complain: Lodge a complaint with the Information Regulator of South Africa

9. Security

PrimeLink Telecoms implements reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, destruction, or disclosure. These measures include encryption in transit (TLS), access controls, and regular security assessments.

In the event of a data breach that poses a risk of harm to you, we will notify you and the Information Regulator within the timeframe required by POPIA.

10. Marketing Communications

We will only send you marketing communications (SMS, email, or WhatsApp) if you have given us your express consent. You may withdraw this consent at any time by clicking "Unsubscribe" in any marketing email or contacting privacy@primelinktelecoms.co.za.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will always be available at primelinktelecoms.co.za/privacy-policy. Material changes will be communicated to active customers by email at least 30 days before taking effect.